brand activations

let’s pop up!

best for: brand activations, retail pop-ups, product launches, influencer and creator events, store openings, PR events, and experiential marketing campaigns

Bring us in to support, elevate, and add something people will actually remember to your next brand activation or NYC pop-up. Dirty Pop NYC creates custom beverage experiences by working with your team to build drinks that fit seamlessly into the larger experience.

We’ll collaborate with you on custom drinks, signature flavors, branded menus, stickers, colors, garnishes, and other details that bring your campaign to life through the beverage experience. Whether you need a fun interactive element for a pop-up, a branded drink moment for an influencer event, or a fully customized beverage activation for a product launch, we’re there to make your event feel more unique, engaging, and memorable — while keeping your brand at the center.

A woman holding a purple, star-decorated drink cup with a straw, wearing a pearl necklace and a light blue top. She has a pink quilted purse with yellow stars and the words "YES DAY" on it, and a yellow wristband. A bracelet with charms is on her right wrist, and her nails are painted with multicolored dots.
A person in a pink glove holding a pink and white layered beverage with a pink straw at a gathering or event, with other people and supplies visible in the background, and a wooden ceiling above.
Two women standing behind a wooden counter at a store event, smiling and holding cups with straws. There are purple signs on each side of the women, and large pink letters on the front of the counter that read 'URBAN OUTFITTERS' and 'YES DAY.'
A person wearing pink gloves holds a clear plastic cup filled with a dark purple beverage, with a pink straw. The cup has a pink sticker reading 'Urban Outfitters Yes Day.' The person also holds a yellow tag. The background reveals a wooden ceiling and blurred store or cafe environment with other people and products.
Two women holding pink drinks with straws, standing in a busy indoor market or mall, smiling and enjoying their beverages. One woman is wearing a denim dress, and the other a sparkly red dress with an aqua pink backpack.

brand activation packages

Full Service Soda Bar
$0.00

Our Full-Service Dirty Soda Bar is a fully staffed beverage experience where our team stays onsite to make and serve drinks fresh to order throughout your event. We’ll work with you to customize your drink menu, signature drinks, flavors, branding, colors, and themed details, then handle the full setup, service, and breakdown.

WE BRING:

  • Sodas

  • Custom syrups + creamers

  • Ice

  • Cups + lids

  • Straws

  • Candy garnishes

  • Custom drink menu

  • Branded Dirty Pop NYC table

  • Option to set up on your own branded or event table

  • Dirty Pop NYC staff

  • Full setup + breakdown

DIY Dirty Soda Bar
$0.00

Our DIY Dirty Soda Bar is a drop-off experience where we deliver and set up everything you need to serve Dirty Pop at your event, with no Dirty Pop NYC staff remaining onsite. We’ll work with you to customize your drink menu, flavors, branding, colors, and themed details, then handle the full setup and breakdown of our station.

WE BRING:

  • Sodas

  • Custom syrups + creamers

  • Ice

  • Cups + lids

  • Straws

  • Candy garnishes

  • Custom drink menu

  • Branded Dirty Pop NYC table

  • Option to set up on your own branded or event table

full service

for 100+ guests

Mocktail Bar (Add On)
$0.00

Want more than just dirty sodas? Our Full-Service Mocktail Bar is a fully staffed, elevated non-alcoholic cocktail experience where our team stays onsite to make and serve custom mocktails fresh to order throughout your event. We’ll work with you to build a custom menu of signature drinks, zero-proof versions of classic cocktails, flavors, branding, colors, and themed details, then handle the full setup, service, and breakdown.

WE BRING:

  • Juices + mixers

  • Syrups

  • Ice

  • Fresh garnishes

  • Cups or glassware

  • Straws

  • Custom mocktail menu

  • Branded Dirty Pop NYC table

  • Option to set up on your own branded or event table

  • Dirty Pop NYC staff

  • Full setup + breakdown

self-service

under 100 guests

full service

activations of all size

LET’S build your soda bar!